Research Questionnaire

Business demographics

5. Where do you sell or provide your services demographically?

Current online presence and marketing efforts

6. How important is online visibility to your business?
9. How do you currently manage online reviews and feedback from customers?
10. How valuable do you find customer reviews for improving your business's products or services?
12. How important is managing customer reviews to your overall business strategy?
13. What challenges do you face when managing online reviews? (Select all that apply)

Willingness to pay for platform features

14. How likely are you to invest in a platform that offers tools for managing customer reviews effectively?
15. How likely would you join an online platform tailored to local Curaçao businesses?
16. How likely would you join an online review platform tailored for local businesses in Curaçao?
17. Which features would you find most valuable on this platform? (Select all that apply)
We are referring to trainings related to: Review and/or complaints management, Customer service (after service, loyalty & relationship management), B2C and B2B (sales) communication, Business ethics, etc.

Payment preferences and barriers

22. What would be your preferred payment method(s) for online services?
23. Are there any barriers that would prevent you from joining or paying for this platform? (Select all that apply)

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